Talia Cotton

The student-focused course catalog: a call to arms.
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The Parsons Electives website and campaign was an overnight school-wide ambush on Parsons. The site is meant to help students discover classes that fit their interests. It is not meant to replace the school’s course catalog, but rather complement it. The site’s goal is to encourage multi-faceted learning.

The site was launched anonymously a few weeks before Fall 2018 registration, and within a week it was a school-wide sensation, with emails going across departments begging to know who made it, and over 2,000 page views within the first week.

Desktop Flow from the Parsons Electives Website by Talia Cotton
Mobile Flow from the Parsons Electives Website by Talia Cotton
Advertisement Campaign from the Parsons Electives Website by Talia Cotton
Picking options from the Parsons Electives Website by Talia Cotton
About the Parsons Electives Website by Talia Cotton
Response to the Parsons Electives Website by Talia Cotton
Response to the Parsons Electives Website by Talia Cotton
Response to the Parsons Electives Website by Talia Cotton
Advertisement Campaign hanging on the wall of parsons from the Parsons Electives Website by Talia Cotton