Website & Campaign
The Parsons Electives website and campaign was an overnight school-wide ambush on Parsons. The site is meant to help students discover classes that fit their interests. It is not meant to replace the school’s course catalog, but rather complement it. The site’s goal is to encourage multi-faceted learning.
The site was launched anonymously a few weeks before Fall 2018 registration, and within a week it was a school-wide sensation, with emails going across departments begging to know who made it, and over 2,000 page views within the first week.
View the website here.